segunda, 17 setembro 2012 02:32

How to sell Joomla to your customers

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The first thing that everyone asks themselves when creating a website is, “what CMS do I go for”? If they are aware of the technicalities involved, they'll be able to answer that question easily. And if they aren't they'll head off to a good web design firm to help them. 

So as a web design firm, how do you get customers to choose the right platform? There are different ways to advising your clients on the kind of CMS they should choose. There are also different approaches to the ways you advise an SME and a big organization to choose the right CMS

Here's how you get a customer to choose the right CMS.

Focus on Website visuals

A lot of your clients may not be aware of the kind of technicalities involved in choosing the right CMS. So don't bring up the subject with them. Instead focus on showing them what their website will look like. Your customers will understand visuals better than the technical details.

Show them the kind of layout options they have at their disposal, the kind of animations they can add to make it more attractive and interactive. Help them understand that an attractive website helps in enhancing their brand's value.

Demonstrate a competitor analysis

Another way to get your client to understand which CMS to go for is by analyzing his competitor's website. Your executives can show your client what his competitors are doing on their website. Give your customer an overview of their competitor's website, and show them elements that need improvement. You can tell your client just how you can help them resolve these issues when you choose the suggested CMS.

Read 79 times Last modified on terça, 29 novembro 2016 08:24
Livia Maria

Joomla! and Open Source fan. In spare time he writes the blog posts about Joomla Tutorials including reviews of popular Joomla Templates, Extensions and services. If you have started learning Joomla just buzz him via Skype, He would be glad to help you :).


1 comment

  • Comment Link Waheed segunda, 17 setembro 2012 03:43 posted by Waheed

    Great effort! You guyz are really giving a lot to the community of developers!

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